Do you think photos are important? would you use a photo like this on Linked In?

What does your head shot say about you? Using a photo taken at a wedding or on holiday with a glass of wine in your hand, or one taken 20 years ago, maybe sending out the wrong message and costing you thousands in lost opportunties.

How you present yourself matters, with social media you are your own brand.

For example lets say you are an accountant.

• Accountants love Blue, 66% of accountants will choose blue and 55% of the top accounting practices use Blue in logos
• Accountants need to seen as experts
• They are reliable, organised, trustworthy and accurate

So would you choose this accountant? is being funny a skill you want in an accountant?

Or this accountant? Much more professional possibly a little too serious?

Your image really…